What transforms a product into a cult product?
Good design: A well-designed product should not be mistaken - as it is often the case - with a product of attractive, modern, or elegant appearance... these are only external manifestations of good design.
In a good design form follows function.
The function responds to a real need.
Well-resolved needs produce useful objects.
What's useful to someone generates grateful customers.
A grateful customer becomes a loyal customer.
Loyal customers turn products into a cult.
Its timelessness: Its value does not depend on fashion or styles in vogue, they offer an honest proposition to a life expectancy. Its appearance does not seek to adhere to a style, but creates a style derived from its function and purpose.
Its evolution: Its ability to reinvent itself over and over again, without losing its essence and remain faithful to the previous two premises; good design and timelessness.
The cult product is not a fashion product, as it transcends its time.
Having a product like that is having a treasure. (*)
¿How does it work?
The way a cult product is designed is illustrated in the following clip.