A visit to MIT, an unforgettable moment with Jim Utterback

On Wednesday, October 28, Dr. Guillermo Aguirre participated in the Innovation for Senior Management program, innovAD,organized by  IPADE  Business School. The participants in this program are owners, CEOs and functional directors of the company. 

 

This program makes it possible to shape a comprehensive vision of the elements that make up the process of innovation seen from the perspective of Senior Management.

 

In his participation, Dr. Aguirre outlined the principles of innovation that lead to the lasting success of a company, illustrated with developments of the Aguirre Group itself, including companies whose success has been sustained for the last 20 years.